Knowledge is power. Ready to get intellectually swole?Welcome to the Gym!
We want you to have the knowledge you need to make informed decisions to properly market your business. Let us be your marketing workout buddy. You can find information and tips to help guide your decisions here in the CPS Insider.
Don’t Market in Silos (Even if You’re a Farmer!) You know what’s frustrating for employees at virtually any company? Okay, you can probably think of several things that frustrate employees, but here’s one that might not have crossed your mind: Working in a silo. ...read more
Why is CP Solutions Hosting an Open House? When letting us know they are planning on attending our upcoming house, several individuals have asked us about why we’re hosting it. That’s entirely fair, and it got us thinking: We’ve been in business since 2010...read more
How to Get the Most out of Networking Events When we talk about networking events, we need to start by addressing the elephant in the room: Time is your most valuable commodity, and networking takes time. But here’s the deal—networking is also valuable. At least,...read more
The Value of Networking Here’s a simple fact: No matter whether you’re looking for new business opportunities or a new career, your network can be vital to your professional success. The importance of networking is obvious for someone seeking employment or a job...read more
If you invest in anything, you want to know what kind of return it makes for your efforts. That’s just a tenet of good business! When it comes to your website and local footprint, you can try to monitor success by surveying those who come through your door. That can...read more
You don’t choose businesses that don’t have positive online reviews. Why should your customers?There are, of course, many factors that play into this, but you simply must be found online if you want your business to succeed in this day and age. Most companies that...read more
Meet Mallory Huizenga (and Findley!)As a client of CP Solutions, you’ll likely meet and get to know several of the friendly folks working on your digital marketing. But Mallory Huizenga will probably be the first. We wouldn’t have it any other way, either. As Senior...read more
There are many examples—both remarkable successes and spectacular failures—of instances wherein people use promotional methods that are, well, less than conventional. You can learn from their experiences when considering how to promote your own brand. Of course, the team at CP Solutions also knows a thing or two about brand promotion and would be happy to help you out!read more
There is more than a fair amount of art when it comes to marketing a business online. After all, most components contain some combination of words, pictures, and video – all of which are creative endeavors. However, there is more science behind effective marketing than you might realize, even in the artistic elements.read more